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New York, New York
brendan@coxmgmt.com
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The Wine Savant

The Wine Savant (owned by Cling Brands) is the innovative destination for all things relating to wine and whiskey. Cling is an all encompassing eCommerce company that acquires, operates and grows top marketplace brands, third-party brands and wholly owned private label brands.

 

  • Scaled The Wine Savant from 1k followers to 600k followers in under a year, establishing it as the most followed glassware company in the world.
  • Generated $1M in direct sales through organic short-form video strategies, reaching 500M+ people, while driving incremental sales growth beyond direct attribution.
  • Developed an influencer relations strategy for an Amazon influencer program that drove millions in sales, resulting in product sell-outs and significant e-commerce growth through targeted social media initiatives.
  • Strategy

    Social Strategy, Influencer Marketing, Brand Strategy

  • Client

    The Wine Savant, Cling Brands

Open Project